한국마케팅관리학회 학술대회, (2022)
pp.26~28
- The Mediation roles of FOMO and Materialism in the relationship between social media exposure and conspicuous consumption -
Thi Cam Tu Dinh
(Department of Business Administration, Yeungnam University)
Yoonjae Lee
(Department of Business Administration, Yeungnam University)
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• 마케팅관리연구 • 논문검색